{"id":47782,"date":"2017-12-14T17:36:07","date_gmt":"2017-12-14T16:36:07","guid":{"rendered":"https:\/\/fundesplai.org\/informa-t\/sense-categoria\/campana-de-abacus-en-beneficio-de-fundesplai\/"},"modified":"2017-12-14T17:36:07","modified_gmt":"2017-12-14T16:36:07","slug":"campana-de-abacus-en-beneficio-de-fundesplai","status":"publish","type":"post","link":"https:\/\/fundesplai.org\/es\/informa-t\/actualitat-es\/campana-de-abacus-en-beneficio-de-fundesplai\/","title":{"rendered":"Campa\u00f1a de Abacus en beneficio de Fundesplai"},"content":{"rendered":"<p>Abacus ha puesto en marcha durante estas&#8230;<\/p>\n<p><!--more--><\/p>\n<p class=\"intro\"><strong>Abacus impulsa una campa\u00f1a contra los estereotipos de g\u00e9nero en los juguetes, en beneficio de Fundesplai <\/strong><\/p>\n<ul>\n<li>La campa\u00f1a \u00abAdam, el juguete que no existe\u00bb incluye la venta de un paquete solidario, cuyos beneficios se destinar\u00e1n a Fundesplai y su propuesta educativa \u201cEncoratja\u2019t\u201d.<\/li>\n<li>Desde Fundesplai hacemos un llamamiento a conocer y difundir la campa\u00f1a entre los esplais y escuelas donde estamos presentes.<\/li>\n<\/ul>\n<p><strong><strong><strong><strong><strong><strong><strong><strong><strong>{youtube}WJFMUcuKU8Y?showinfo=0&amp;controls=0|560|315|0{\/youtube}<\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/p>\n<p><strong>La Cooperativa Abacus ha puesto en marcha durante estas fiestas la campa\u00f1a \u00abAdam, el juguete que no existe\u00bb, que hace reflexionar sobre el papel que desempe\u00f1an los estereotipos de g\u00e9nero a la hora de decidir los regalos navide\u00f1os. La campa\u00f1a incluye una acci\u00f3n de captaci\u00f3n de fondos que se destinar\u00e1 a Fundesplai y su propuesta educativa \u201cAnim\u00e1jate\u201d a favor de la igualdad de g\u00e9nero y la violencia cero.<\/strong><\/p>\n<p>Esta iniciativa asocia la imagen de Adam, un mu\u00f1eco ni\u00f1o, precisamente para reivindicar que no hace falta crear juguetes espec\u00edficos para chicos o chicas y que hay que pensar en la idoneidad para el ni\u00f1o o ni\u00f1a sin ning\u00fan tipo de limitaci\u00f3n de g\u00e9nero.<\/p>\n<p>Durante la campa\u00f1a, la Cooperativa Abacus ha puesto a la venta en todas sus tiendas y en online.abacus.coop un paquete solidario con la imagen de Adam y que incluye unas gafas de cart\u00f3n para ver la realidad sin estereotipos y un manifiesto infantil a favor del derecho al juego sin estereotipos.<\/p>\n<p>Cada paquete solidario tiene un precio de 2\u20ac. Los beneficios de esta campa\u00f1a se destinar\u00e1n a Fundesplai y su propuesta educativa \u201cEncoratja\u2019t\u201d para trabajar la igualdad de g\u00e9nero y la violencia cero en los esplais y escuelas.<\/p>\n<p>Por su contenido, y por el apoyo que supone a la propuesta educativa de Fundesplai, le animamos a conocer la campa\u00f1a.&nbsp; Puede ver aqu\u00ed el spot que se est\u00e1 emitiendo por TV. La campa\u00f1a tiene una web (<a href=\"http:\/\/www.lajoguinaquenoexisteix.com\">www.lajoguinaquenoexisteix.com<\/a>) y esta presente a les redes a trav\u00e9s de <a href=\"https:\/\/twitter.com\/Adam_lajoguina\">@Adam_lajoguina<\/a> .<\/p>\n<p>Desde Fundesplai hacemos un llamamiento a difundir la campa\u00f1a entre todos los esplais y escuelas &nbsp; donde estamos presentes ya trav\u00e9s de las redes sociales. \u00a1Tambi\u00e9n animamos a todos a comprar y regalar el paquete solidario!&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Abacus ha puesto en marcha durante estas&#8230;<\/p>\n","protected":false},"author":9,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[937],"tags":[],"class_list":["post-47782","post","type-post","status-publish","format-standard","hentry","category-actualitat-es"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - 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